eBay considers key phrase spamming a minor offense. Repeated warnings about this coverage will finally trigger your account to be suspended and even terminated.
So, what precisely is key phrase spamming?
First it’s essential to disclose how eBay customers work. Most eBay customers seek for key phrases – they do not browse the related classes.
For instance, if I used to be searching for a brand new automotive, I’d kind “HONDA” within the search field as a substitute of shopping to the Honda class of the car part.
Second, remember that eBay’s system solely searches for these key phrases within the title – it would not scan the outline for the key phrases I specify.
eBay would then current me with an inventory of things with the key phrase “honda” within the title. Any merchandise corresponding to Honda CRX or Honda key fob is proven to me as search outcomes.
So some sellers fill the title of their merchandise with key phrases that they anticipate to be looked for extra. If the key phrases are related to the merchandise they’re itemizing, it is inside eBay coverage.
If the key phrases they use usually are not related to what they’re providing, it is called Key phrase spamming.
An instance of key phrase spamming is “Honda CRX on the market – not nissan or toyota”. Anybody who searches for the key phrase “nissan” will see this entry and it is fairly apparent that the phrases aren’t related.
Other than being in opposition to eBay coverage, utilizing such methods is more likely to annoy most customers as they get surprising outcomes.